Great Post About Headline Writing And SEO

http://www.wordtracker.com/academy/brent-payne-interview

Tribune Company’s in-house Director of Search Engine Optimization, has managed a 20 million increase in monthly visits to its websites, including the Chicago Tribune and the LA Times. Payne tells Rachelle Money how these spectacular results have been achieved, including using keyword research to help give readers “the news we know they want”.

This post is very relevant for writing headlines for your blog posts. Blog posts can appear in search results within minutes after they are published because the posting process automatically pings search engines. Search engines generally favor fresh content from an established blog. So the key is to incorporate good keywords into your blog post headlines.

Read it and reap the benefits.